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    7  min read

    Kajabi vs ClickFunnels

    By Abhishek A Agrawal
    April 7, 2022
    Table of Contents

      The main distinction between Kajabi and ClickFunnels is that Kajabi is an all-in-one platform for starting an internet business, allowing you to develop a website, sell courses, provide memberships, and send emails to your subscribers, and more. Whereas, ClickFunnels is a tool for building high-converting sales and marketing funnels for both digital as well as physical products.

      Kajabi is an online platform that helps you create and sell online courses, coaching, and digital products. Suitable for content creators, small business owners, and trainers, Kajabi offers a comprehensive range of features to make online courses and content marketing easy.

      ClickFunnels, on the other hand, is a sales and marketing platform that helps businesses create sales and marketing funnels. You can create a complete sales process with ClickFunnels, tailored to your business.

      In this article, we compare Kajabi and ClickFunnels based on pricing, features, ease of use, and more.

      Keep reading to know which platform is better for your business.

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      Kajabi vs ClickFunnels: Comparison Table

      Feature

      Kajabi

      ClickFunnels

      Concept

      It is an all-in-one online platform that helps you create and sell online courses, coaching, and digital products.

      Helps businesses create marketing and sales funnels to convert website visitors into paying customers.

      Application

      Suitable for setting up online courses, coaching, and knowledge business. Mostly used by content creators, small business owners, and trainers. 

      Suitable to build funnels for capturing, nurturing, and eventually converting leads into customers.

      Best Suitable for 

      Content based products

      Digital as well as Physical products

      Email Marketing

      Built-in (available from the basic plan)

      Built-in (available in Premium Platinum plan only)

      Funnel Builder

      Basic templates available

      Advanced funnel builder

      Drag and Drop Builder to create forms and websites 

      Payment Gateway Integration

      Sell Products

      Create Membership Sites

      Affiliate Program

      A/B Split Testing

      E-commerce 

      Ease of Use

      Easy to use, with a drag-and-drop interface and pre-built templates

      Needs good understanding of setting up funnels to drive

       the correct results

      Mobile App

      Available on Android and ioS

      Available on Android and ioS

      Pricing

      Basic: $119/Month

      Growth: $159/Month

      Pro: $319/Month

      Standard Package: $97/ Month

      Pro Package:  $297/ Month

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      Detailed Comparison of Features

      Both Kajabi and ClickFunnels offer a wide range of features to make creating and selling courses and products easy. However, there are some key differences between the two platforms. Let us explore.

      Visual Editor and Website Builder

      Both Kajabi and ClickFunnels offer powerful visual editors that let you create professional-looking websites without any coding experience. You can easily create custom pages, add text and images, and create custom forms. There are a variety of templates to choose from, and you can also add custom CSS to make your website stand out.

      Winner: Tie

      Ease of use

      Both Kajabi and ClickFunnels are very easy to use. They both have drag-and-drop editors that let you quickly create pages, add content, and configure settings. There are also a variety of training videos and tutorials available to help you get started.

      Winner: Tie

      Marketing Automation

      Kajabi offers a comprehensive marketing automation suite that lets you :

      • Create email campaigns,

      • Track conversions,

      • Track website visitors,

      • Set up automated email sequences,

      It uses its automation tool named Pipelines to do all the heavy lifting for you.

      ClickFunnels can do a lot of amazing things with its marketing automation suite, like:

      • Create email campaigns,

      • Track conversions,

      • Set up automated email sequences,

      • Provide analytics to understand the buying behavior

      • Help measure the success of marketing campaigns.

      It also has a powerful feature called Actionetics that lets you create custom automation workflows.

      Winner: ClickFunnels

      Payment Gateways

      Kajabi integrates with the following payment gateways

      • Stripe

      • Paypal

      ClickFunnels supports a wide range of payment gateways including:

      • Stripe

      • PayPal API (also called PayPal V2) 

      • Recurly

      • NMI

      • Keap (InfusionSoft V2)

      • Easy Pay Direct

      • PayPal 3rd-party product access (also PayPal V1)

      • ClickBank

      • JVZoo

      • WarriorPlus

      Winner: ClickFunnels

      Email-Marketing

      Email marketing plays a vital role in online marketing. It allows you to stay in touch with your customers, keep them updated about your products and services, and increase sales.

      Kajabi comes with a built-in email marketing system that lets you create emails, send autoresponders, and track the success of your campaigns. You can also create custom forms to gather email addresses from your website visitors.

      ClickFunnels also comes with a powerful email marketing system that provides all the services in Kajabi. Besides, it also lets you create custom email sequences, A/B test your emails, track the success of your campaigns, segment your lists based on location, gender, age, engagement level, purchases, etc

      Winner: ClickFunnels

      Course Creations

      Kajabi specialized in creating online courses. It offers a wide range of features to make course creation easy, including:

      • Powerful course builder,

      • Integrated video hosting,

      • Pre-made templates and themes,

      • Built-in membership system,

      • Quizzes, surveys, 

      • Built-in affiliate marketing system.

      ClickFunnels also offers a wide range of features to make course creation easy, but it is not as specialized as Kajabi.

      Winner: Kajabi

      Webinar Hosting

      Kajabi comes with a built-in webinar hosting system that lets you host live and automated webinars. You can create custom registration pages, embed videos and slideshows, and track the success of your webinars.

      ClickFunnels also comes with a powerful webinar hosting system that lets you host live and automated webinars. It also offers all the features of Kajabi.

      Winner: Tie

      Analytics

      Kajabi offers a detailed analytics dashboard that lets you track the performance of your website and courses. It provides information about

      • Pageviews,

      • Conversions,

      • Revenue,

      • Affiliate progress, and more.

      ClickFunnels integrates with Google Analytics and tracking pixel to give you detailed analytics about your website visitors. It also provides information about

      • Traffic,

      • Sources of traffic,

      • Audience details

      • Conversion rate, and much more

      It thus provides more comprehensive analytics than Kajabi.

      Winner: ClickFunnels

      Customer Support

      Kajabi offers excellent customer support through its help center, which includes :

      • Searchable knowledge base, webinars, 

      • Facebook community, and 

      • Kajabi University. 

      It also offers email support. Live chat support is available from 6 am-5 pm Pacific Time in the basic plan. For 24 X 7 support, you need to upgrade to Growth/ Pro Plans.

      ClickFunnels also offers excellent customer support through its help center, which has a lot of resources, such as

      • Help Docs

      • Mastery Training

      • Live Training

      • Community

      If you need help with something specific, you can also contact the support team through chat support

      Winner: Tie

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      Pricing

      When you explore a tool for business, the features are the first thing you go for, and rightly so. But, the pricing is one of the key factors that determine whether or not you should invest in that tool.

      Let us compare the pricing of Kajabi and ClickFunnels:

      Kajabi Pricing Model

      Monthly Plans:

      • Basic: $149 per month

      • Growth: $199 per month

      • Pro: $399 per month

      Annual Plans (come with a discounted rate)

      • Basic: $119 per month

      • Growth: $159 per month

      • Pro: $319 per month

      The main difference between the plans is in the number of products, pipelines (funnels), website, admins, and advanced features ( as shown in the table below)

      ClickFunnels Pricing Model

      ClickFunnels offers the following variations for its pricing:

      Monthly Plans:

      • Basic ClickFunnels: $97 per month

      • ClickFunnels Platinum : $297 per month

      Annual Plans (come with a discounted rate)

      • Basic ClickFunnels: $80 per month

      • ClickFunnels Platinum : $247 per month

      The Basic and Platinum plan differ in the features(as shown below). The basic plan falls short notably for an email builder, autoresponder, and affiliate program. It also differs in the limitations on the number of funnels, pages, team members, and domains.

      Image Source: www.clickfunnels.com

      When we compare the Kajabi pricing model to the ClickFunnels pricing model, ClickFunnelsoffers more features at a lower price.

      Winner: ClickFunnels

      Integrations

      Besides the pricing of a tool, one more important factor that you must never ignore is the number of native integrations a tool offers. It is because these integrations can make your life a lot easier by automating tasks for you.

      As far as these 2 tools are concerned, you need not worry. Both of them offer several integrations.

      Kajabi integrates with:

      • Aweber,

      • Mailchimp.

      • Google Analytics

      • Facebook Pixel, and much more

      ClickFunnels has native integrations with a line-up of fantastic tools to choose from like:

      • ActiveCampaign

      • AWeber

      • ConvertKit

      • Drip

      • GetResponse

      • HubSpot, and many more

      Besides the native integrations, you can also integrate both the tools with more than 750+ apps with our automation tool – Integrately!

      It helps you create automation for :

      • Sending emails and SMS

      • Adding leads to your CRM

      • Processing payments

      • Setting up autoresponders,

      • Creating tickets

      • Creating Deals

      And a lot more!

      Spend only a few minutes initially and be carefree afterward. No technical skills are required! 

      Save yourself lots of time & money. 

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      Conclusion

      Both Kajabi and ClickFunnels are excellent tools for business. They offer several features that can help you in your business endeavors. But when you need to choose one, it all depends on your needs, budget, and what you are looking for.

      Choose Kajabi when you need:

      • A platform to create and host all your digital content

      • A course builder to create online courses

      • Build your community

      • Offer memberships and provide premium content to your audience

      Choose ClickFunnels when you need:

      • To sell physical and digital products

      • Create marketing and sales funnels

      • Extensive email marketing

      • Integrations with a range of other tools.

      Besides, you can also combine the two tools to get the best of both worlds. So, you can use Kajabi to create your online courses and host all your digital content, and then use ClickFunnels to create marketing and sales funnels, sell products, and do extensive email marketing. This is a great way to get the most out of both these powerful tools!

      I hope this article helped you decide which tool to choose for your business.

      Thank you for reading!

      Author - Abhishek A Agrawal
      Abhishek is the founder of Integrately, CompanyHub, and Dreamwares. He is passionate about technology and entrepreneurship. He is always looking to leverage technology for the growth of the business. He has a deep understanding of how businesses work and uses this knowledge to build products that help entrepreneurs grow their businesses.
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