Powerful Ways to Use Facebook Lead Ads + Platform.ly Integration

Integrate Facebook Lead Ads + Platform.ly

When it comes to building a product, most people think the challenge lies only in the development process. But in reality there are also a few other factors that need the same attention like marketing and attracting high-quality leads and customers. This is something we experienced firsthand in the early days of our product, Integrately. 

Our marketing manager, Dan, worked tirelessly to craft email campaigns targeting high-quality leads using his go-to tool, Platform.ly. 📧

However, the road to success wasn’t without its bumps. We tried advertising on LinkedIn, but the costs were too high. 💸 Then, we received a few inquiries from Facebook, prompting us to give Facebook Lead Ads a try and integrate them with Platform.ly. 💡 The results were exceptional that inspired us to write this post. 🤩 We believe that our experience can help anyone looking to nurture leads effectively and boost their revenue! 💪

Why Integrate Facebook Lead Ads + Platform.ly

With 2.91 billion monthly active users worldwide, Facebook is an excellent platform for reaching a massive audience. 📧 Platform.ly’s email campaigns targeting high-quality leads and Facebook’s precise advertising targeting options help you reach the right audience. Moreover, the integration allows you to effectively nurture leads and track their progress throughout the sales funnel. 📈

Advantages of Connecting Facebook Lead Ads + Platform.ly

The Facebook Lead Ads + Platform.ly integration offers several advantages including:

✅ Effective lead nurture

✅ Reaching a large audience base

✅ Granular Targeting

✅ Increased conversion rate

✅ Improved ROI

Powerful Ways To Connect Facebook Lead Ads + Platform.ly

Capturing and storing leads is critical for any business, and Platform.ly is a great tool for doing so. 💼 But when we added Facebook Lead Ads to the mix, our lead generation process became much simpler.

We enticed potential customers with a free demo video showcasing how Integrately works, and we offered a free trial through a clear call-to-action. 📹🎁 By clicking the button, a lead form popped up within Facebook where users could fill in the information without leaving the platform. 💻

Once the leads came in, we added them as new contacts in Platform.ly and started a lead-nurturing email campaign. 📧 This streamlined our Lead nurturing process and made tracking their progress through the sales funnel easy. 🔄 The result? Quality leads turned into paying customers. 💰

Create Platformly contact for new Facebook Lead Ads lead

Activate

Well, this was a simple integration that we set up.  
You can even add tags, segments, and notes to your contacts that can help improve your marketing campaigns. Find all the powerful ways to connect Facebook Lead Ads + Platform.ly or create your integration in just a few clicks. Give it a try today!

How Does Facebook Lead Ads Work?

Facebook Lead Ads provides a quick and efficient method for collecting lead information. To use them:

• Create a Facebook Ad account and set your objective as Lead Ads.
• Next, set up your target audience and create a lead form to gather details like name,  email, and phone number. 
• Finally set your budget and schedule the ad campaign.

Once your ad is live and someone clicks on it, a pre-populated form appears with basic information already filled out. This makes it easy for the user to submit the form quickly, increasing the likelihood of lead generation. This feature makes it a popular choice for marketers worldwide.

As the leads are generated, you can download them through Facebook Ads Manager or integrate them with a tool like Platform.ly for streamlined lead nurturing and management.

How Does Platform.ly Work?

Platform.ly is a go-to platform for lead management, nurturing, and effective marketing. 

It’s working can be summarized as below:

• Create an account by providing basic information about your business and setting up your payment details.  
• Import and segment your contacts: Once you’ve set up your account, you can import your existing contacts into Platform.ly. But that’s just the beginning – you can also segment and tag your contacts to create highly targeted and effective marketing campaigns. And if you’re using Facebook Lead Ads, you can even integrate them with Platform.ly to automatically create new contacts from leads.
• Build beautiful emails: With Platform.ly’s drag-and-drop email builder, you can create beautiful, customized emails in just minutes. You can use pre-built templates or create your designs from scratch, and you can even run personalized campaigns or broadcast emails with just a few clicks.
• Automate your campaigns: Platform.ly’s powerful automation features allow you to set up email campaigns that trigger based on various conditions and actions. For example, you could set up a campaign to trigger when someone opens or clicks on a previous email or as they move up in your funnel.
• Analyze your results: With detailed analytics and reporting features, Platform.ly lets you track the performance of your campaigns and see metrics like open rates, click-through rates, and conversion rates. You can use this information to optimize your campaigns and improve your results.

But that’s not all – Platform.ly also offers a range of other features, like customizable dashboards, link tracking, opt-in forms and landing pages, and much more. So whether you’re a small business or a large enterprise, Platform.ly has everything you need to take your marketing to the next level.

How To Integrate Facebook Lead Ads With Platform.ly

Integrating Facebook Lead Ads with Platform.ly is simple and can be done using the platform’s native integration or Integrately.

If you only need to transfer lead data, the native integration may suffice. However, if you require more advanced options, such as filtering or modifying data or setting up advanced workflows with exceptional support, then Integrately is the way to go.

Setting up the integration between Facebook Lead Ads and Platform.ly in Integrately is straightforward. Just follow these steps:

1. Sign Up and create your account on Integrately.
2. Search and select Facebook Lead Ads and Platform.ly apps

3. You can select the ready-to-use, 1-click automation

   

4. Or, create your own automation by selecting the trigger and action.

   

5. Once done → click on the ‘Go’ button.
6. Next, you must connect your accounts (Facebook Lead Ads and Platform.ly) to enable Integrately to access them to set up your automation.
7. Once connected, map the fields for automation and that’s it.  Click the Test and Go Live button 🥳.Your automation is all set ready!

How Integrately Enables Powerful Integrations

Integrately is the perfect fit for non-techies! With no coding skills required, you can simply select your apps, set triggers and actions, and set up your automation workflow to go live.

Integrately has been a popular choice of many users thanks to its powerful features:

• 1000+ apps supported
• An intuitive Visual Builder
• Millions of ready-to-use, 1-click integrations
• Customizable workflows 
• Provision for Filters and branching
• Provides tools like scheduler, delay, and iterator
• Excellent 24 x 5  customer support
• Dedicated account manager 

Don’t just take our word for it. Check it for yourself on   G2 reviews.

Bottom Line

Integrating Facebook Lead Ads with Platform.ly is an excellent way to streamline your marketing efforts and improve customer engagement. With Integrately, the process is fast and easy – you only need a few clicks to connect your accounts and get started. And with advanced features like data filtering and modification, you can customize your workflows to fit your needs. So why wait? Get started today and supercharge your marketing campaigns!