App Tips
3  min read

Top 9 Medium Tips To Reach a Wider Audience

Abhishek Agrawal
By Abhishek A Agrawal
August 3, 2022
Table of Contents

    When engagement becomes a concern and can’t reach the target audience, Medium plays a vital role. It is one of the most used platforms for writers and bloggers that accepts and motivates every idea coming from their end. 

    Even if you have your own website/blog, Medium is a platform that can assist in content marketing. No matter how many followers you have on this site, every post will reach a wide range of audiences, leading to new visitors. 

    If you are already using Medium, you know how good of a platform it is. But, there are a few things you need to know to use Medium to its fullest potential.

    You cannot just keep posting content and expect a rise in views or engagement. That won’t happen. You will have to take some extra effort and for that matter, I am sharing the top 10 tips to help you succeed. 

    Why Should you Use Medium?

    The obvious reasons to use Medium are –

    1. Exposes you to wider audiences
    2. Enables you to share varied ideas, views and thoughts
    3. Helps in content marketing
    4. Helps in building backlinks
    5. Generate leads and direct visitors to your website
    6. Connects you with new followers and publishers

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    Tips and Tricks for Medium Writers

    Write Original Content

    If you plan to build an audience on Medium, the original content will help you a lot. You can write on whatsoever niche or topic you wish, as Medium accepts them all. 

    As writers, we understand that focusing on an interesting area is like the cherry on the cake. To create a draft, edit it well, preview it and publish it for free. Yes, Medium is completely free to use.

    Use Media in Your Content

    Media is a win-win situation. When you use them in your content, you increase your chances to reach more audiences and improve engagement. 

    Try using them as featured images and under the body.

    Tags

    Medium tags

    Once your content is ready-to-go, you can use the tag area in Medium. You can use the relevant tags. Plus, all those tags will help you reach a targeted audience.

    As you know, tags and keywords make a lot of sense nowadays. So, never miss using them.

    Integrate with Integrately

    Medium Integrations

    Automation plays a vital role nowadays. They are the saviour of every individual and company. You can also integrate Medium with many useful and necessary applications and automate all actions. 

    And to do this, you need an automation platform that will enable you to integrate Medium with other applications even if you lack technical knowledge. And in that case, Integrately is the best option. 

    You can use Integratelyl to link Medium to other applications, sync data between them, and simplify work for you.

    Follow a Schedule

    When you are into content, following a schedule is crucial. It helps you be consistent at posting, editing and engaging with your audiences.

    So, try to follow a schedule like posting every Monday, Wednesday, and Friday. That will help you achieve your targets faster.

    Connect with Your Followers and Visitors

    Whenever you get new followers or likes and comments, make sure to connect with them. Either follow them back or respond to their comments and encourage them to follow your social platforms for more such content. 

    Get in Touch with Medium Publications

    Medium has many publications that you connect with and suggest them your content. They certainly have a huge follower base that can help you in boosting your profile and ideas. 

    That might also land you some great opportunities ahead.

    Abhishek Agrawal
    Author - Abhishek A Agrawal
    Abhishek is the founder of Integrately, CompanyHub, and Dreamwares. He is passionate about technology and entrepreneurship. He is always looking to leverage technology for the growth of the business. He has a deep understanding of how businesses work and uses this knowledge to build products that help entrepreneurs grow their businesses.
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